Marketing Data Analytics Intern job at NFT Consult Ltd

JOB DETAILS:
MARKETING DATA ANALYTICS INTERN
REPORTING TO: Regional Marketing and Business Growth Lead
DEPARTMENT: Marketing
GRADE: Intern (Full-Time)
BUSINESS UNIT: Digital Marketing and Insights
WORKSTATION: NFT Consult HQ

Company Information:
NFT Consult stands as a leader in the realm of innovative business solutions, deeply valuing analytical minds that have the prowess to morph data into actionable insights pivotal for strategic marketing decisions.

Job Summary
The Marketing Data Analytics Intern plays a critical role in dissecting a variety of data forms to assist in decision-making processes pertinent to marketing strategies and business development. This position demands a detail-oriented, analytical thinker adept at managing marketing calendars and meticulously tracking performance metrics.

Essential Job Functions
• Website and Digital Marketing Data Analysis: Conduct detailed analysis of website analytics, digital marketing performance, and customer interaction data to refine marketing strategies, crucial for understanding our digital footprint's impact.
• Performance Metrics: Initiate and manage key performance indicators to evaluate the effectiveness of our marketing initiatives, laying the foundation for analytics and performance measurement.
• Special Projects: Lead the analysis and optimisation of our various databases, extracting key insights to support strategic decisions. This role provides invaluable project leadership experience.
• Marketing Calendar Management: Oversee the marketing calendar with precision, ensuring all team members are up-to-date with timelines and deadlines, essential for grasping the broader marketing strategy.
• Website Optimization: Evaluate and recommend improvements for website content and structure to enhance SEO optimisation, thereby increasing visibility and user engagement. Analyse website traffic and user behaviour for actionable insights.
• Innovating with AI: Explore and implement AI-driven analysis tools and methodologies to uncover deeper insights and forecasts from marketing data, positioning the company at the cutting edge of marketing technology innovation.

Requirements
• Educational Background: Graduate with a degree in Data Science, Marketing Analytics, or a related discipline.
• Analytical Proficiency: Strong analytical skills with proficiency in data analysis tools and software.
• Data Interpretation: Ability to interpret complex data and present findings clearly and concisely.
• Organisational Skills: Exceptional organisational ability to manage multiple projects simultaneously.
• Attention to Detail: High attention to detail and accuracy.
• Cultural Awareness: Committed to inclusivity and diversity in marketing.
• Communication Skills: Critical thinker with excellent written and verbal communication skills.
• Entrepreneurial Spirit: A strong desire to learn new skills and develop innovative products using cutting-edge digital innovation, including AI.
• Excel Fluency: Proficiency in Microsoft Excel for data analysis and reporting is essential.
Education and Experience
• Professional Experience: No prior professional experience is mandated, however, coursework or projects in data analysis, statistics, or related fields are highly regarded.

Job Experience: No Requirements

Work Hours: 8

Experience in Months:

Level of Education: Bachelor Degree