Brand Marketing Assistant (Sinotruck, XCMG & WANLI) job at Double Q

We are looking for a proactive and execution-focused Digital Marketing & Brand Activation Specialist to join our team. The ideal candidate will support a wide range of marketing activities—from digital content and CRM management to event execution and collateral development—ensuring all efforts align with our brand vision and business objectives.

Key Responsibilities

• Digital Marketing Execution: Manage day-to-day digital marketing activities, ensuring all content adheres to strict brand guidelines.
• Event & Activation Support: Assist in planning and executing brand events, exhibitions, product launches, roadshows, and trade fairs.
• CRM Management: Support the implementation, maintenance, and updating of CRM systems and customer databases.
• Marketing Collateral: Contribute to the development of marketing materials, including videos and point-of-sale (POS) assets.
• A detailed job description will be provided to shortlisted candidates.

Requirements & Qualifications

• Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Experience: 1–3 years of experience in marketing, digital marketing, or brand activation is preferred.
• Industry Knowledge: Experience in B2B, automotive, construction, or heavy equipment industries is a significant advantage.
• Skills & Attributes:
  • Hands-on, execution-oriented, and proactive mindset.
  • Strong communication and interpersonal skills.
  • Ability to follow brand guidelines meticulously.
  • Comfortable supporting events and working with CRM/database systems.

• Execute day-to-day digital marketing activities ensuring that all content strictly follows brand guidelines.
• Support the planning and execution of brand events, exhibitions, product launches, roadshows and trade fairs.
• Support the implementation, maintenance and updating of CRM systems and customer databases.
• Support the development of marketing collateral such as videos and POS material

• Hands-on, execution-oriented and proactive
• Good communication and interpersonal skills

• Bachelor's degree in Marketing, Business, Communications, or a related field
• 1-3 years of experience in marketing, digital marketing or brand activation (preferred)
• Experience in B2B, automotive, construction or heavy equipment industries is an advantage